Fashion Modelling Etiquette – How to Succeed at Modelling in the UK

Melissa Keen
Sep 11, 2023

If you’re an aspiring model, you know that you are stepping into an industry that not only demands striking looks and poise, but also impeccable professionalism and etiquette.

In this in-depth guide, we’ll explore model etiquette, providing you with valuable knowledge to navigate the industry while maintaining the professionalism that sets you apart.

The Importance of Fashion Modelling Etiquette

Fashion modelling is about much more than just photographing well; it’s an art that thrives on collaboration, relationships, and reputation. Etiquette plays a pivotal role in how you are perceived and how far you can go in the industry.

Let’s explore some essential aspects of modelling etiquette in the UK:

1. Professionalism Is Paramount

Professionalism is the cornerstone of a successful modelling career. It encompasses various elements, including:

a. Punctuality: Arriving on time for castings, fittings, and photo shoots is non-negotiable. Punctuality not only reflects your commitment but also respects the time of the clients, photographers, and stylists you work with.

b. Respect: Treat everyone in the industry with respect, from fellow models to makeup artists and designers. A respectful attitude fosters positive relationships and opens doors to future opportunities.

c. Reliability: Be reliable and consistent in your commitments. Follow through on your promises, whether it’s meeting deadlines or fulfilling obligations to your agency and clients.

2. Communication Skills

Effective communication is key to success in the modelling industry. Here’s how you can excel in this area:

a. Clear Communication: Express yourself clearly and concisely. Misunderstandings can lead to complications on set, so ensure that you understand and are understood by everyone involved.

b. Listen Actively: Listening is as important as speaking. Pay close attention to instructions and feedback, and be open to constructive criticism to improve your performance.

c. Conflict Resolution: Conflicts can arise in any profession. When they do, approach them professionally, calmly, and respectfully. Aim for a resolution that benefits all parties involved.

3. Dressing and Grooming Etiquette

In the fashion world, appearance is everything. Consider these etiquette tips for dressing and grooming:

a. Wardrobe Preparedness: Always bring a variety of clothing options to castings and fittings. This shows that you are prepared and adaptable, which can impress clients.

b. Proper Hygiene: Maintaining impeccable personal hygiene is essential. Cleanliness is expected, and models should arrive at shoots or shows with clean hair, nails, and skin.

c. Makeup and Hair: Be prepared to do your own basic makeup and hair, especially for castings. Keep your makeup natural and versatile to suit different looks.

4. On-Set Etiquette

Working on set requires a particular set of skills and behaviours:

a. Follow Instructions: Be attentive to the photographer’s or director’s instructions. They are the visionaries behind the shoot, and your ability to execute their vision is critical.

b. Patience and Stamina: Photoshoots can be long and physically demanding. Maintain your energy and enthusiasm throughout the day.

c. Adaptability: Be flexible and ready to change poses or expressions as needed. Adaptability is a prized quality in the industry.

5. Networking Etiquette

Building relationships in the fashion world is crucial. Here’s how to do it effectively:

a. Attend Industry Events: Attend fashion shows, industry events, and networking functions. These opportunities are invaluable for connecting with professionals who can advance your career.

b. Social Media Presence: Maintain a professional and positive presence on social media platforms. Share your work, connect with industry peers, and showcase your personality and style.

c. Thank You Notes: Sending thank-you notes or emails after a successful collaboration is a classy way to show your appreciation and leave a lasting impression.

6. Handling Rejection Gracefully

Rejection is part of the modelling industry. How you handle it can define your character:

a. Stay Resilient: Understand that rejection is not a reflection of your worth. Use it as an opportunity to learn and grow.

b. Maintain Professionalism: If you don’t get a job or gig, thank the client or agency for the opportunity and express your interest in future collaborations. A gracious attitude can lead to future bookings.

7. Legal and Financial Etiquette

Understanding the legal and financial aspects of your career is essential:

a. Contract Review: Always review contracts carefully before signing. If you have any doubts or concerns, seek legal advice. Contracts should be fair and transparent.

b. Financial Management: Manage your finances responsibly. Keep records of income, expenses, and taxes. Consider consulting a financial advisor for guidance.

c. Agency Relations: If you are signed with an agency, maintain a positive and cooperative relationship. Your agency is your partner in your career, so communication is key.

Fashion modelling etiquette in the UK is the foundation upon which your success is built. It’s not just about looking the part; it’s about behaving the part. By embodying professionalism, effective communication, proper grooming, and respectful behaviour, you will not only enhance your reputation but also increase your chances of success in this competitive industry.

Your journey to success begins with the right attitude and the knowledge of how to conduct yourself with grace and professionalism.

Melissa Keen


Dreaming of becoming a model? We can make your dream a reality

Dreaming of becoming a model? We can make your dream into reality
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    Dreaming of becoming a model? We can make your dream a reality

    Dreaming of becoming a model? We can make your dream into reality